Tag: Customer Engagement

Everything Game Developers Need to Know About Push Notifications and Customer Messaging

You’re probably aware that push notifications and customer messaging are essential for engaging players, driving revenue, and encouraging loyalty. By using targeted messages, you can re-engage inactive players, promote new content, and increase revenue. But to get it right, you need to understand the importance of timely, useful, and personalized messages. You’ll need to test… Continue reading Everything Game Developers Need to Know About Push Notifications and Customer Messaging

User Engagement: The Impact of Push Notifications on Customer Lifecycle

You’re getting a decent open rate for your push notifications, but what about the real impact on your customer lifecycle? To truly understand, you need to track outcomes beyond clicks. By doing so, you’ll uncover how push notifications influence user behavior, driving conversions, and ultimately, revenue growth. You’ll learn how to improve your strategy by… Continue reading User Engagement: The Impact of Push Notifications on Customer Lifecycle

Optimizing Holiday Push Notifications: Strategies for Effective Messaging

You’re likely leaving money on the table if you’re not optimizing your holiday push notifications, considering that targeted messages can boost sales by up to 25% during peak seasonal periods. To maximize your campaign’s impact, you’ll want to adopt a data-driven approach, tailoring your messages to specific user segments and analyzing behavior for personalized content.… Continue reading Optimizing Holiday Push Notifications: Strategies for Effective Messaging